I loathe ads as a consumer. But I can’t agree they’re parasitic. If I put myself in the shoes of a small business selling something I created, a well targeted IG ad can keep me alive where I’d have no chance against a company that can make (traditionally) a TV, Print, or billboard ad.

I do support the notion that tech monopolies have killed a lot of the software industry dynamism by subsidizing anti competitive products. Like Android being free where Windows Mobile needed to make revenue from OEMs.