> Actually this is quite low. BMW sells around 110K units a year in the US alone...
I could be wrong about this, but I suspect the median selling price of a BMW in the U.S. is about $10,000 less than the cheapest Model S. Selling 20,000 cars that start at $50K would be a feat.
Actually this is quite low. BMW sells around 110K units a year in the US alone - http://online.wsj.com/mdc/public/page/2_3022-autosales.html
Although I do agree the best bet for the survival of the technology is to get bought by a larger brand.