Is it really that simple to raise 12 million dollars of funding - for a company which can be destroyed pretty much overnight by Apple. Do the investors not think about this? The world really has gone mad.
It's a risk-benefit analysis. For investors it's a lot more reasonable than for founders and early employees, as investors usually can diversify. That is, if you invest in ten startups, nine goes bust, and one gives you 30x returns, you're net ahead.